SIXTEEN - year- old Leon Bailey of Phoenix All-Star Football Academy was officially signed to a three-year endorsement contract by international brand Nike at the Spanish Court Hotel on Tuesday.
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| Craig Butler (left) founder of Phoenix All-Star Academy, looks on as Pedro Boyd (second left) sports marketing specialist of Nike, shakes Leon Bailey’s hand immediately after he signed his endorsement contract at the Spanish Court Hotel on Tuesday (PHOTO: GARFIELD ROBINSON) |
The Jamaican, who now resides in Holland, will wear the Nike brand on and off the field, and it is understood that the contract will also see support going to the Phoenix Academy in the form of equipment and gear. The Jamaica Observer understands that the youngster could earn up to 10,000 euros per year, though no official figure was disclosed by any of the parties.
Sports Marketing Specialist of Nike, Pedro Boyd, who is based in Panama, explained to the Observer how the deal came about. “Well, he was seen by a Nike scout in Europe, he was playing some good football there and we developed a contact for him here in Jamaica. The final decision to sign him was made by my international boss and I was asked to come down to make it official.
“We are betting on Leon...we are betting on him to be a great player to represent the brand of Nike well and to make Jamaica proud,” he added. more
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